I am Deaf
I am Deaf this is how I work is an NDIS funded project that aims to increase employer awareness and capacity around employing Deaf and hard of hearing (D/HOH) staff, and improve employment outcomes and economic participation for people with hearing loss. To help achieve these outcomes, we have developed a series of videos designed to showcase and challenge the perceived barriers faced by D/HOH people, and create empathy and engagement with their stories.
The authentic, impactful stories told in these videos were created through consultation with members of the Deaf community and our target audience of small-medium businesses. We engaged an award-winning creative agency to produce the videos, and a targeted marketing campaign has been developed to create impact and help drive positive outcomes for members of our community.